NBA superstar brothers, Thanasis, Giannis, Kostas, and Alex, are expanding and diversifying their family’s income streams. Their latest endeavor is a significant investment in the Los Angeles Golf Club (LAGC).
LAGC is among the six teams set to partake in the inaugural season of the eagerly awaited TGL Golf League. This project is backed by golf legends Rory McIlroy and Tiger Woods and is slated to make its debut in January 2024.
Giannis Antetokounmpo, who is familiar with the terrain of strategic investments, shared the news via his official Twitter account:
“We want to make golf our own and for everybody, @Thanasis_ante43, @Kostas_ante13, @alex_ante29 and I are excited to announce our involvement as investors in @WeAreLAG – the inaugural team of @TGL. We couldn’t be more excited to shape the future of this sport.”
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Notably, the star-studded founding team of LAGC includes Serena Williams, Venus Williams, and Seven Seven Six founder Alexis Ohanian. From the street to the greens and from the course to the arena, this new partnership between LAGC and the Antetokounmpo family births a new chapter in the world of golf.
This latest investment in LAGC aligns with the broader investment strategy of the Antetokounmpo family, beginning with the recent establishment of Ante, Inc. This investment holding company oversees a diverse global portfolio of businesses, investment assets, brand holdings, and organizations committed to making a positive social impact.
“I have had success on the court, and I continue to work harder every day to get better, but I understand it is important to build success off the court as well,” said Giannis during the launch of Ante, Inc. “Ante, Inc. is just the beginning. My Family is building a business that we can be proud of. I have had the privilege of learning from professionals who understand what it means to build success off the court, and it’s time me and my family begin to build that.”
This LAGC investment complements the family’s interests in sectors like food and beverages, sports teams, and mutual funds, where they hold substantial investments in several businesses, including Candy Funhouse, Nashville SC, MLB’s Milwaukee Brewers, Ready Sports Drink, and Calamos Antetokounmpo Sustainable Equity Funds.
Giannis Antetokounmpo continues to earn massively through different On-Court and Off-Court wins, underscoring his sustained rise as a sporting icon. In 2022, he earned a staggering $86.5 million, ranking 4th in the 2022 highest-paid NBA players. He again featured in the 2023 ranking of The World’s Highest-Paid Athletes, placing 11th with $87.6 million.